Bus Shelter Ad Campaign
Supporting small businesses through visual storytelling
The Brief: I was approached by TLCBD to design an ad campaign that showcases the amazing cuisine that the Tenderloin has to offer from all over the world.
Design Language & Inspiration:
I knew I wanted the ads to have a visual pop and catch the eyes of people walking by or waiting at the bus stop so I looked towards the colors & patterns already in use on the visittenderloin.com site for inspiration.
Six posters were created highlighting restaurants in the Tenderloin district:
The final products on display at local bus stops:
